Updated on July 27, 2004.
Welcome to
metanational.net, a site for scholars and practitioners of
corporate strategy in a world of diverse, dispersed knowledge.
New!
From
Efficiency to Effectiveness: The New Leadership Agenda
If
efficiency no longer suffices to provide a competitive edge, how
will firms achieve and measure effectiveness? That was the agenda
when firms like Oracle, Hewlett-Packard, Swiss Re and others met
with scholars and associates of the Institute for Metanational
Learning at INSEAD on June 25, 2004. Click here
for the executive summary of the discussions.
Breaking
the "Wrong Place” syndrome
Yves
Doz and Pierre Loewes believe that corporations can minimize and
break through geopolitical barriers on their way to global scale,
or make better use the scale they've already achieved. Click
here.
Ideas
from The First "Managing Global Innovations"
Conference
Executives and scholars from around the
world gathered at INSEAD on Oct. 24-26 2003 to talk about the
future of innovation in global corporations and share insights
drawn from research and case studies. Artists from Sente Corp.
caught the discussions on rich and lively storyboards. Click here
to see what corporate and academic leaders are saying about the
next stage in the emerging knowledge economy.
The
Metanational Opportunity...
Firms
that excel in sensing new technologies and emerging market needs
are defining a new model of global corporate strategy. This is the
subject of a groundbreaking book, From
Global to Metanational: How Companies Win in the Knowledge
Economy, by INSEAD professors Yves Doz, José
Santos and Peter Williamson. For the executive summary and
(free) first chapter, click
here.
... is
getting noticed in the world.
Reviewers
and reporters have picked up on Doz, Santos and Williamson's
argument that the classic multinational firm has potent new
competition in the metanational corporation. The New
York Times and Business
Finance offer a cogent introduction. Click
here.
On
the Metanational Front
Why did PixTech run into
trouble? What lessons can managers draw from its past successes?
Click
here for our take (and the INSEAD case on this landmark
global alliance), plus an interview with José Santos from
Australia's AFR Boss
that sets out the FAQs on metanationals, and a hit of business
intelligence.
Tracking
the Knowledge Economy
Are we witnessing the
"death of distance" when it comes to competitive
knowledge? Yves Doz argues the contrary: Unlike information,
knowledge doesn't travel well. To get it, you've got to go
for it. And if you don't? Chances are someone else will.
The story is in two short presentations in our Document
Bank.
Where
is the Next One Coming From?
If you stop to
think about it, you probably already know where the innovations
that affect your business are emerging around the world.
José Santos has drawn up a checklist that will help you do
just that. Click
here.
Learning
to Go Metanational
Yves Doz, José Santos and
Peter Williamson teach regularly in INSEAD's executive education
courses, rated among the world's top programs by Business
Week. For details, click
here.
“From
Global to Metanational brings fresh insights to the management
of multinational enterprise in today's knowledge-intensive
economy... this thoughtful yet practical book describes the next
level of how companies must compete in the global
arena.”
--Christopher Bartlett, Daewoo Professor of
Business Management and Chair of the Program for Global
Leadership,
Harvard Business School
"Must
reading for anyone who seeks to do international business from the
inside, or to observe the workings of multinationals from the
outside. In fact, this is one of the freshest and most important
books about managing multinational companies to emerge in recent
years."
-- William J. Holstein in The New York
Times, Dec. 23, 2001
"If
you believe your company has not fully tapped global business
opportunities but you're unsure how to turn those opportunities
into profits, you will want to read about a sea change in
international growth strategies.... The book offers a blueprint
for becoming a corporate citizen of the world in the best possible
sense, hammering a nail into the coffin of the 'not invented here'
syndrome."
-- Laurie Brannen in Business Finance,
Feb. 2000
Also In Metanational.net This Month:
Document Bank: A two-part presentation by Yves Doz defines the emerging knowledge economy... plus, why vital knowledge and resources are becoming more globally dispersed. Powerful trends you can take away.
@INSEAD Knowledge: Our Content Partner has posted a new working paper by Yves Doz and Peter Williamson, "Joining Forces: The Role of Alliances in Entrepreneurial Success". It shows how alliances, at different stages of venture development, can smooth what is often a tortured, checkered process of nurturing an idea into a successful business, reduce the burn rate, and improve chances of success. Click here to download the full text from INSEAD Knowledge.
